Hasbro details latest music slate, including albums for Jem and the Holograms and Peppa Pig

Overview

Hasbro expands music licensing strategy with new albums for Jem and the Holograms and Peppa Pig.

Why this matters

• Music licensing represents a significant ancillary revenue stream for toy and entertainment IP holders, allowing Hasbro to monetize existing brand equity across audio platforms.
• This multi-brand music strategy demonstrates how legacy properties and contemporary franchises can be leveraged for cross-category consumer products beyond traditional merchandise.