Back to Signals
CollaborationToys & Games
24 Jun 2026

Funko Adds to Heated Rivalry Collectibles with New Pop! Figures

Brand

55

Opportunity
Score

Overview

Funko launches new Pop! figures based on Heated Rivalry series characters.

Source: The Toy Book

Why this matters

  • Funko's expansion into Heated Rivalry IP demonstrates continued demand for entertainment-based collectibles and validates the licensing value of niche entertainment properties.
  • This product line strengthens Funko's portfolio diversity and signals opportunities for other licensors in the collectibles space to partner with established manufacturers for mass-market distribution.