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PartnershipCelebrity
12 Mar 2026

Reebok Signs Long-Term Partnership with Footballer Dušan Vlahović

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Overview

Reebok entered a long-term sports endorsement partnership with footballer Dušan Vlahović.

Source: License Global

Why this matters

  • Vlahović's partnership with Reebok signals the brand's renewed focus on top-tier athlete endorsements in football.
  • Long-term agreements provide a stable platform for co-branded footwear and apparel launches.