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Retail LaunchToys & Games
20 May 2026

Infinifan Launches Belfry Blind Box

Brand

60

Opportunity
Score

Overview

Infinifan introduced Belfry, its first original IP character, as a vinyl-face plush pendant blind box with six designs.

Source: Licensing Expo 2026

Why this matters

  • The launch reflects continued momentum for original collectible character IP built around blind-box mechanics and storytelling.
  • This creates early-stage licensing opportunity in accessories, stationery and social-led collectibles.