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Retail LaunchCharacter
24 May 2026Pokémon Accelerates Global QSR Expansion
Brand
Agent
WildBrain CPLG65
Opportunity
Score
Overview
WildBrain and The Pokémon Company International expanded Pokémon's global fast-food and QSR footprint.
Source: Licensing Expo 2026 ↗Why this matters
- Food-service partnerships remain one of the most scalable channels for family entertainment brands.
- Pokémon continues to strengthen its position as a year-round promotional platform.